Re:Sleep.fm is top Twitter search term (6 month duration)
by jfornear on Friday March 13, 2009 @06:39PM
(#515403)
Sounds like sleep.fm is obsessively monitoring their brand on Twitter.
Re:Sleep.fm is top Twitter search term (6 month duration)
by wallflower on Friday March 13, 2009 @07:08PM
(#515430)
94 followers for sleepfm.
I believe that the more important statistic is not the number of direct searches through Summize but the number of tweets mentioning sleepfm (and in that, 'iPhone' would always be in the top 10 - and, unfortunately, 'sleepfm' does not rate in the Twitter zeitgeist). Good attempt for PR but it was based on a flawed statistical foundation.
http://hashtags.org/ http://hashtags.org/search?query=sleepfm&submit=Search
Seems fishy to me :/
Maybe an interesting method to getting 'buzz', if companies like compete are just taking raw number of searches, rather than number of people searching for a phrase.
Why would random end users be searching twitter for 'sleep.fm'? Especially since there weren't all that many results (Until this story came out).