I ask myself "What does the each patten make easy? What does each pattern make difficult?" The standard or "verb-oriented" organization makes it easy to manage cross-cutting concerns, like rewriting all of your views in HAML instead of in erb, or adding a "created_at column to every model table. The refactored, or "noun-oriented" organization makes it easy to manage model concerns, like adding a new controller action with its associated views, model changes, tests, and migrations.

I find the latter happens far more often than the former for me, so it feels like a win even if I have no interest in sharing a model between applications.