Some accessories, not all. And specifically not the transmission. They are not quoting you horsepower at the wheels, which is the number you would actually care most about.

If you're saying we should aspire to be as honest as the car industry, could we perhaps aim a little higher and aim for perhaps as honest as the nutritional supplement industry or the mafia?

'This is a natural health product, and by that we mean that we don't want to tell you that the nutritional value of our so-called Vitamin Water is actually no better than drinking a soft drink.'