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Re:A/B Testing Art – Why Mondrian Was a Great Optimizer by mohamedzahid on Friday January 18, 2013 @10:57AM (#5079225)
If you're in New York, the Met currently has an exhibit on Matisse's process of making multiple versions of the same painting: classic A/B tester :)

http://www.metmuseum.org/exhibitions/listings/2012/matisse?u...

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