I don't feel as if my outlook is being countermanded at all - partly because these policies echo my pre-existing outlook rather than the other way round. But in the context of technical animation, the big difference betweeen this and TV is that I can scroll back and forth as I see fit to review the parts I am interested in, or jump out of the presentation completely to read the proposals in pdf format. This makes it very different from something like a TV ad, where I am a wholly passive consumer of the information unless I change the channel or switch off altogether.