Yes and no. Most dashboards and visualizations are shit and, yes, people don't generally make decisions from this. Effective visuals, like effective discussions and meetings, help to drive ideas and decisions.

I've never had business users as excited about data and they're spewing out visuals on their own with Claude and an MCP connection. They're sharing them with one another. It's still new and shiny and it's created challenges in terms of curation and we have a lot of "source of truth" discussions when folks wander outside the data model, but this is a genuine revolution in the discipline. There's a lot of truth in the article.

This is not true. An example is that good B2C company will use events data to track feature performance and “guide” the development.

Bank app - get’s engagement on security features marketing, so it’s a hot topic Language app - get’s engagement on ai posts from blogs, invest on AI Seller on Amazon - analyzes trends and see there is a whole on specific product, or analyzes competitors prices and see it can get’s.

Data is everywhere, the thing is not everybody uses and not every product can.