I'm not advocating for a race to the bottom. I think we're at the bottom already, and sadly nothing we can do personally is going to change that.

I don't want people to go out of their way to hurt the companies, purposefully buying tickets they don't want and then refunding them or something. I'm just saying that on the occasion that a mistake happens, you shouldn't feel bad about using whatever legal/procedural recourse available so that you don't have to just eat the cost.

I would go for alternative airlines if there were any. Alas.