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Re:RealPage rent-pricing case wraps with nearly $360M to ren... by 59percentmore on Sunday November 08, 2026 @08:09AM (#50412965)
Functionally identical to Entrata, which is never even mentioned in reporting, let alone involved in lawsuits.

https://imgur.com/a/RR2vWnJ

  AUTOMATIC PRICE UPDATES

  New pricing information automatically pushes  to marketing website and ILS listings in real  time.

  During a six month study  with an Entrata client  using Entrata Pricing,  market rents grew 15%  more than a comparable  set of properties within  the same company.
ProPublica's reporting showed the problem to be so obvious and egregious that authorities had to publicly move against RP. However, rental rates are what form the backbone of property valuations that landlords borrow against, or for REITs. I suspect that there's no real political will to go after this clearly-widespread fraud because it would have deep ramifications for the financial system at-large. If rents fall substantially, so do property valuations, which blows up many financial positions. No one involved in the lawsuits is personally connected to affected renters; many are connected to affected landlords, or else to people who are heavily-invested in general. None of these people want asset prices to drop.

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