The adoption issues are basically that the team who created Matrix (led by me) have ended up burning a lot of energy making the core protocol and implementations work well, and then chasing govtech revenue as a way to fund development: https://element.io/blog/digital-sovereignty-is-built-on-an-o... etc. As a result consumer uptake doesn’t have the focus it should have. We will return to it as soon as we can, however; meanwhile there’s nothing stopping others doing it too.