On the internet, we have become conditioned to belive that almost all products and information is free. I once woked for a company where people who used our product on average saved $5000 on thier large dollar one time pirchase. We tried pricing it at 500 then 100 then 50 with no customers at all. It was only when it was free that people loved it and saved huge bucks. No a single customer would pay to save themselves 5000