I think the difference here is knowing what you want. Generally you'll go to Linode because you know what a dedicated server is, you know you want to buy one. You get a comprehensive list of the features because it assumes you know the domain.

I think the newer, 'trendy' flow pages tend to be marketing a solution to a problem you didn't know you had - stuff that's less defined than 'I need a dedicated server'. Perhaps you need to be won over to the idea that you need the product in the first place.