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Re:Ad Blocking Raises Alarm Among Firms Like Google by tonfa on Monday January 07, 2013 @02:04AM (#5019827)
That's what happens, they block at the DNS level. Counter-measure could be to put those under google.com, but there might be issues with cookie sharing between ads and products (not necessarily technical issues).
Re:Ad Blocking Raises Alarm Among Firms Like Google by chii on Monday January 07, 2013 @02:46AM (#5019944)
i dont see why not more people use a public DNS (or google's own DNS - its super easy to remember 8.8.8.8).

It prevents the ISP from screwing around on their end.