Re:Programmer behind YouPorn empire arrested in Belgium
by true_religion on Tuesday December 11, 2012 @01:06AM
(#4903276)
> user-submitted-content based porn website
If you think about it, there's no real difference between the code base for a user submitted porn-site and a user submiitted site for videos and pictures. The only change is the template used on the frontend, and the nature of what you allow to be uploaded.
So a user-submitted content site can be created with a turn-key script that can be had for less than $1000.
Now, in my experience with ad-based content.... advertising rates vary by a pretty sharp degree from month to month if you go through a 3rd party agency. You can make 6 months at X rate, then see a sudden unexpected 30% decline on the same traffic. Couple that with the fact that adult-based ads pay less. For example, Facebook makes $1.00 Desktop CPC, but adult ads regularly sell for $0.01 CPC---1% of mainstream!
Because of that, I can see why sites will have 8 or 10 ads per page in order to get enough margin to cover unexpected rate losses.
I do think you are 100% right about one thing. Smart conversion optimization would be a huge boon in the adult market. Currently, none of the major CPA firms take adult content so its a green-field market. The schelp factor is that you'd have to work with 100s of independent accounts, all with minimum payout floors, but its doable with the right team and lots of traffic.
If you think about it, there's no real difference between the code base for a user submitted porn-site and a user submiitted site for videos and pictures. The only change is the template used on the frontend, and the nature of what you allow to be uploaded.
So a user-submitted content site can be created with a turn-key script that can be had for less than $1000.
Now, in my experience with ad-based content.... advertising rates vary by a pretty sharp degree from month to month if you go through a 3rd party agency. You can make 6 months at X rate, then see a sudden unexpected 30% decline on the same traffic. Couple that with the fact that adult-based ads pay less. For example, Facebook makes $1.00 Desktop CPC, but adult ads regularly sell for $0.01 CPC---1% of mainstream!
Because of that, I can see why sites will have 8 or 10 ads per page in order to get enough margin to cover unexpected rate losses.
I do think you are 100% right about one thing. Smart conversion optimization would be a huge boon in the adult market. Currently, none of the major CPA firms take adult content so its a green-field market. The schelp factor is that you'd have to work with 100s of independent accounts, all with minimum payout floors, but its doable with the right team and lots of traffic.