I expect they would tell the units that they get more points for results in zone A than in zone B, and allow teams to move (or move their drone operations) towards zone A.
They seem flexible enough to do that, tweaking the system fairly frequently.
For example, see https://mod.gov.ua/en/news/updated-e-points-system-military-....
I guess that can work if the major battles are concentrated only at a few point. But what happens when it is spread out along a huge frontline? You can't really prioritise for "effective" if you also need to prioritise for "necessity"?