I am casual because last year we have 2s movies being generated. These days I don't even look for it (in fact I try to avoid it) and I see ads of 20+ seconds that are obviously AI generated at least every week. Not some huge company doing research, an obvious commercial, relatively small company.

A movie is 7200 seconds so we're talking 2.5 years until you can go directly from a sentence to a 2 hour movie. You should be able to beat that with some tricks.