Re:Marc Andreessen: Not every startup should be a Lean Start...
by erichocean on Tuesday December 04, 2012 @01:10PM
(#4872288)
You picked an interesting hypothetical!
I recently finished a full, end-to-end business plan on a product/service that, at its core, relies on my own company's in-house Google Spanner-like technology, so your example hit pretty close to home. I will say that globally-consistent distributed transactions is a game changer, IMO.
We have, indeed, spent many years on the technology, and as I said, we did it because we had an in-house need, not with an intent to sell. But now we're extracting it (and other, complementary tech, which separately took years) and making the bundle available as an integrated product/service to third parties in 2013.
We didn't end up with any of the business plans you mentioned, but I think the one we did devise is novel enough that I can imagine it being used as a case study in business school in the future (hopefully on the "success" side).
I've developed literally hundreds of business plans over the years, virtually all in the $100 million+ startup category, and this one was by far the most fun I've had designing one, and I also think has the best chance of succeeding.
(I'm not at liberty to discuss the actual approach we're taking until we launch the product/service.)
I recently finished a full, end-to-end business plan on a product/service that, at its core, relies on my own company's in-house Google Spanner-like technology, so your example hit pretty close to home. I will say that globally-consistent distributed transactions is a game changer, IMO.
We have, indeed, spent many years on the technology, and as I said, we did it because we had an in-house need, not with an intent to sell. But now we're extracting it (and other, complementary tech, which separately took years) and making the bundle available as an integrated product/service to third parties in 2013.
We didn't end up with any of the business plans you mentioned, but I think the one we did devise is novel enough that I can imagine it being used as a case study in business school in the future (hopefully on the "success" side).
I've developed literally hundreds of business plans over the years, virtually all in the $100 million+ startup category, and this one was by far the most fun I've had designing one, and I also think has the best chance of succeeding.
(I'm not at liberty to discuss the actual approach we're taking until we launch the product/service.)