Executive coaches always kind of perplexed me. I’ve tried a few ofer the years and while it was nice to chat with someone smart I found their advice was pretty hit or miss as I read a lot and most of the basic stuff seemed familiar.

So I always wondered how they stayed in business and that they seemed at risk for disruption if anyone cared about their market.

So I guessed that maybe they’re for people who don’t want to spend time finding and reading.

I also was only spending $250/hour so maybe the really good ones cost much more.