Geek Researcher Spends Three Years Living With Hackers

Re:Geek Researcher Spends Three Years Living With Hackers by gyardley on Wednesday November 28, 2012 @10:17AM (#4842896)

Anthropology is ridiculously useful for sales and marketing.

I owe a guy named Michiel van Meeteren a beer or three for his 'Indie Fever' (http://www.madebysofa.com/indiefever/), a ethnography of indie Mac developers - which came out right when I was crafting a pitch to indie Mac developers at the start of the iOS software boom back in 2008.

That book is terribly dated now - the success of iOS completely mutated the culture. But it was accurate at that time, and helped me avoid some terrible errors - errors I totally would have made, had I just followed my instincts.

If you're selling or planning to sell anything to the hacker community she researched, you should jump on her book, stat.

[ Parent | on HN ]

Re:Geek Researcher Spends Three Years Living With Hackers by ommunist on Wednesday November 28, 2012 @11:25AM (#4843308)

Thank you very much for the link. This one is truly valuable research. And it is not dated in methodological sense. Besides Sofa BV makes wonderful software I use every day, despite the company is now gone. Kaleidoscope is absolutely lovely and saves lots of bacon.

[ Parent | on HN ]

Re:Geek Researcher Spends Three Years Living With Hackers by indiecore on Wednesday November 28, 2012 @10:18AM (#4842902)

>That book is terribly dated now

>If you're selling or planning to sell anything to that community you should jump on her book, stat.

???

Edit: I misunderstood the last line, he's talking about the book in the OP article.

[ Parent | on HN ]

Re:Geek Researcher Spends Three Years Living With Hackers by klipt on Wednesday November 28, 2012 @10:26AM (#4842945)

Different books. Different authors, even.

[ Parent | on HN ]

Re:Geek Researcher Spends Three Years Living With Hackers by indiecore on Wednesday November 28, 2012 @10:31AM (#4842977)

OH! Thanks, edited original post.

[ Parent | on HN ]