In the nineties usian professor of philosophy Rick Roderick produced a series of lectures for The Teaching Company called The Self Under Siege. Perhaps they might change your view that this is a recent development.

https://rickroderick.org/

In 2011 the usian professor of political science Corey Robin published a book on conservative thought, which is a pretty succinct and easy read. Here's the second edition:

http://digamo.free.fr/coreyrobin2017.pdf