A lot of time language like this is used intentionally for added effect. And then every time something like this happens "idiot kids" are derided for not having any skill. Yet a company like Groupon with salaried technical engineers failed to defend themselves. If we're defending our networks against idiot kids then we're covered, but if we take away from this that sometimes there are some skilled individuals involved, maybe we will take security a little more seriously.

Also it probably helped that there has been a lot of talk recently about this area in the news, in this article making it to the front page.