Edit: I should also add, the iPhone/mobile apps would likely far outstrip the sales of the $15 download, because people are used to buying iPhone apps, and Apple has made it much easier than buying from you. I would even suggest reversing the flow, so to speak, and talk about how iPhone users can find a free version online from their home or work computers whenever they want.
How does the calculator handle something like solving a matrix of complex numbers. I had to do that a lot in linear circuit analysis and would have loved a better tool to do it with.
Does the desktop version do all the math functions of the web/free version? Most EE types aren't too into closing sidebars or color schemes. I guess if I was a student and there was some sort of teaser, like a way to ease the pain of linear circuit analysis, I'd probably buy.
I wonder what other stuff you could add to mess with competing iPhone apps. I'm a Luddite Blackberry owner, so I don't know quite what's out there.