> more disciplined and enforce rigour

Eventually this will be automated as well. Discipline, rigor and correctness are not strictly human tasks.

We can hope. The markets are rarely rational to begin with and we live in a time where the biggest measuring stick for most companies is "what have you done in the last 3 months". There's not a lot of pressure on companies in today's marketplace to do the right thing over the "right now" thing or the fast broken thing or the dumb thing.

I don't know if it really plays out like that, though I hope so. Many businesses are mega successful in spite of incredibly poor or inefficient technical execution. I don't know if it really matters so long as customers get the thing they want for the price they're willing to pay.

I think this matters even less in higher tech companies, because they're not playing in the margins where an inefficiency can hurt. Though perhaps ironically, I think AI providers really are in a realm where technical execution at the margins will make or break them.