i no longer believe a company of alphabet's size cannot weather a "controversy" around surreptitious data collection. too many people accept this possibility as a matter of course.

beyond PR, alphabet, like every other company at or near its size:

    * has obviously bribed the current administration
    * they can afford a relative slap on the wrist should any financial penalty be imposed
    * and of course, NSA letters continue to allow the federal government to receive whatever data they wish to ask for