Man, I have no idea what is going on here, but your link takes me to a page for 501's for $110, yet just clicking around I found this page [0] that lists what to me looks like exactly the same jeans for $85 and with an option to "Buy 2+, For $55 Each". I'm still moderately convinced that $99 is ~double the actual market rate for a pair of Levi's and even Levi's are upper middle-end in my mind. Wranglers don't look as good but they're just has hard wearing and cheaper in my experience. (For what it's worth I've worn everything from $25 Wranglers to $300 selvedge denim and my conclusion is that ~$50 Levi's are sweet spot of price/comfort/looks)

0: https://www.levi.com/US/en_US/clothing/men/jeans/straight/50...