How is it insane for a news source to endorse political candidates? This has been a routine function of newspapers for over a century.
It's insane for them to do it and also claim neutrality. They could just be honest and say they're a Democrat party newspaper. Yeah a lot of papers were guilty of this, and those were trash too.
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If you want to give EFF more credit, maybe they figured at least they can reach people on TikTok who don't already agree but don't already disagree, while Twitter was just flaming.