Sometimes they do pay up. Google Gemini estimates that 25% of active daily YouTube users pay for ad free service. I know my wife and I do, and we watch a huge range of YouTube material more hours a month than all the other streaming services we subscribe to. There is no area of human knowledge or human interest that YouTube doesn’t have a ton of material for; and of course, the animal videos… The ironic thing in the subject of Sora service being cancelled is that neither my wife or I watch AI generated material.