This is the visual equivalent of How To X, 10 Ways to Y, and The Secret That Z Doesn't Want You To Know in the field of copywriting. They're used because they work, in many circumstances. Ridiculously well, as a matter of fact. Cosmo has forgotten more about to write headlines than you or I will ever know, and they keep using 10 Ways to Y despite the fact that every time I see one I want to burn all paper in the vicinity.

I so wanted to make a mini-site devoted only to girl-in-a-headset photos, because I thought a) good for a laugh and b) there are some easy affiliate commissions to make there, and the [girl in a headset] SERP can't be that tough. But I held off because, eh, not quite enough ha-ha in that joke to motivate me to do it.

Then somebody actually did it.

http://www.headsethotties.com/