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A comment on AirPods Max 2. Parent comment
Cultural cachet of Beats - note how Apple kept the brand.
Jimmy Iovine & Dr Dre showed them how to tap into a new demographic.
It helped Apple get up and running with streaming faster, they needed to compete with Spotify.
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Cultural cachet of Beats - note how Apple kept the brand.
Jimmy Iovine & Dr Dre showed them how to tap into a new demographic.
It helped Apple get up and running with streaming faster, they needed to compete with Spotify.