MacBook Neo Is a 'Shock' to the PC Industry: Asus Co-CEO

Re:MacBook Neo Is a 'Shock' to the PC Industry: Asus Co-CEO by Spooky23 on Wednesday March 11, 2026 @11:15PM (#47345977)

When I worked for the government, we had a requirement to get a certification for every model of device Dell had on our contract. This excluded consumer devices. They had >350 SKUs, with probably millions of configurations.

Apple a decade ago had like 10. Now probably 20-30 Mac configurations, and even those probably share alot of components.

Honestly, I don’t understand how Dell does it.

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Re:MacBook Neo Is a 'Shock' to the PC Industry: Asus Co-CEO by FireBeyond on Thursday March 12, 2026 @01:51AM (#47346991)

There's 8 Mac configurations for the Neo alone (4 colors by 2 storage options).

The Air has 24234 (maybe not precisely, I'm not going to go through all the permutations) = 192 configurations.

I'm not going to try to go through the MBP, Studio, or Pro, but realistically you're looking at a few thousand configurations, not 30.

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Re:MacBook Neo Is a 'Shock' to the PC Industry: Asus Co-CEO by Spooky23 on Thursday March 12, 2026 @08:48AM (#47349840)

I expressed that poorly. I mean the internal components.

The MacBook Neo has 2 configuations. The MacBook Pro has several, but the SOC funnels those configurations into a few paths and segments the market. You can't get a "base" MacBook Pro with 128GB of ram or a large SSD. Dell will sell whatever the components allow you to do, usually only limited by the hardware.

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