Developer fantasy? Here's the consumer fact: people do not like the race-to-the-bottom extractive practices installed on their computers non-consentually. People do not like the union-style collective barganining of duopolies following each other's anticonsumer practices after the bolder one tests it. Everybody complains about this stuff nonstop, and adapts by reducing their attention span on a fundamental level. The demand for a respectful computing environment is enormous.