Re:Most AI Startups Are Just API Wrappers – We Measured the ...
by epic_ai on Monday February 23, 2026 @11:16PM
(#47132791)
Hi HN,
I’ve been thinking about pricing discipline in SaaS.
In many categories, tools that started simple have gradually expanded into feature-heavy platforms — and pricing has followed that expansion. That makes sense from a revenue perspective.
But it raises a question:
Do most users actually need the full stack they’re paying for?
So I built EPIC as an experiment.
Core principles:
₹10/month student plan
Watermark-free exports by default
Lightweight editor (minimal UI, faster load)
AI is optional, not embedded everywhere
Built-in sitemap generator for builders shipping projects
This isn’t a “Canva killer.”
It’s a pricing and focus experiment.
Hypothesis:
A large segment of users want a fast, simple design tool without paying for an ecosystem.
If this model collapses economically, I want to understand why.
If it scales, that’s interesting too.
I’m looking for feedback specifically on:
Sustainability of ultra-low pricing
Feature creep vs focus
Performance vs ecosystem trade-offs
Tear it apart.
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