Re:How we designed our logo for $30
by leadholder on Thursday October 25, 2012 @04:31PM
(#4699416)
Don't forget that Nike's original logo was accepted due to time constraints. The swoosh was combined with an incredibly badly aligned logotype that was altered later before finally arriving at "swoosh only." http://www.logoblog.org/nike_logo.php
Nike has since paid huge amounts of cash to refine and iterate their logo.
Could you get a great $5 logo? Certainly. Nike did alright with their $35 one (ignoring inflation & stock later granted to the designer).