Commerce Secretary, Howard Lutnick: “The model is clear: 10% tariffs or less are paid by the manufacturers, the distributors, the businesses,” he said. “The consumer doesn’t pay. The consumer doesn’t pay because the seller doesn’t want to raise prices, because if they could, they would, but they don’t want to sell less. So they eat it.”
https://www.zerohedge.com/markets/lutnick-beijing-eating-maj...
Why am I not paying substantially more year over year for the wide variety of things I purchase?
The Fed predicted it added 0.5 points to what inflation could have fallen to with the expected effects only partially visible. https://www.stlouisfed.org/on-the-economy/2025/oct/how-tarif...
Answer is they didn't: if the US buyer wanted it that badly they picked up the tab or otherwise they waited for the tariff to come down to 10% or went without. Also, very few goods in the US (probably none in the CPI representative basket of goods) are bought directly from Chinese vendors, they're bought from US retailers. Those US companies can eat the tariff cost if the exporter won't and they can't sell at a higher price. That obviously affects their margins, their sales and their hiring.
prices are up so people are buying less, it's just that simple; only a handful of companies have reported their Q4 christmas earnings but retailers' are already forecasted to be way below previous years'
Inflation was on a glide path to the 2% target until the tariffs. Now it's back to ~3% (most say the 2.7% was off b/c of the missing data).
The general economy is also slowing. Job growth has basically cratered, and mass layoffs are increasing. So people have cut spending.
The stock market has provided some cover because of the huge growth from the AI trade.
The headline suggests it was all passed into consumers. So why is inflation still so low? If you add 10-30% to prices (granted, of imports, not of houses, domestic food etc), you'd expect more.
If companies were eating it (which apparently they aren't) then their profitability should be down. But that doesn't seem to be the case either.
So..??? It's like that riddle with the three guys buying a pizza. Where did the money go?