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A comment on 8 million people watched the redbull stratos live stream - a new record.

Re:8 million people watched the redbull stratos live stream ... by ezpassmac on Sunday October 14, 2012 @11:18PM (#4653592)
Previous record was 500k. Broke it by 16x. What does this mean for future content being distributed online? What did RedBull do that others are not?
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