I think thats a good point. Simply put: for this product to be beneficial to its users they shouldn't have to use it for a long time. The goal is to find out quickly whether or not people want to buy your test product. It's not something you want to pay for long term. Unless maybe it's an agency or someone that launches multiple products regularly. But I think the people that fit into this category are pretty limited.

It might not hurt to look into a higher one-time price point or I suppose you could base expected revenue with the assumption that most people may cancel after a month or 2.

Hi JD, Bryan,

I have thought this too, however the barrier of a higher price point was too much to stop people making that initial purchase.

I have done exactly what you have suggested and predicted revenue from a 2 month turnover.

This is no means meant to be 'startup' in the massive growth sense.

I like to build products that are useful for people. If I can earn some beer money out of it at the end of them month then great.