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Re:Nike's Crisis and the Economics of Brand Decay by aomix on Monday January 05, 2026 @10:22AM (#46499804)
I’m not even an athlete but I hike fairly often and walk 3-4 miles a day with my dog. If I get a pair of so-so boots they’ll last less than a year. I got recommended boots by a friend that lasted me 6 years until I finally had to replace them with an identical pair this Christmas. Nothing has been an issue in the two weeks I’ve had them but when companies get gutted by PE their quality goes down sharply. If I have to find a new boot company I’ll be very sad.

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