Resale values are trash, motion sickness is terrible, electrical rates are going up, and it's a pain in the ass to travel long distance and wait to recharge constantly. I think EVs have hit that saturation point where everyone who wanted one has bought one and now some people are going back to other options. Also Elon hasn't exactly remained neutral so that probably makes it even harder since it seems like there is significant overlap between Tesla's potential customer base and his political opposition.