MAGA is a Right wing response to corporates - they put all their faith into someone who they thought was going to take to the "elites" who they believed were responsible for the corporates being able to r*pe and pillage through society.
The Left wing response was Occupy Wall street and such.
On a similar note skinheads had a far left branch and a far right branch (the far right is what skinheads are now primarily seen as)
No, it's a cynical marketing exercise designed to make people think that.
They're just selling hats. Hats that are costing way, way more than the sticker price, especially for the people who buy them.
The grandparent comment is referring to MAGA the demographic, not MAGA the political machine. How could the political machine have sold hats (or immigration policy, or tariffs) if no one in the broader movement wanted to buy them?
Otherwise how would a serial failed businessman get so much traction? It's all marketing.
I'm talking about one groups (apparent) motivations, you're talking about your perspective of the groups leadership.