Re:Microsoft has their own Windows Phone in the works
by roc on Wednesday October 03, 2012 @09:24AM
(#4607237)
If Nokia has suffered about as much as its share-holders can stomach, but Microsoft still wants to push their platform, would Microsoft have any choice?
Anyway, the thing I haven't seen anyone consider is: whether the device being 'locked down' in the Entertainment/Devices group is more an iPod Touch competitor -- skewed toward gaming -- than iPhone.
That would make sense to me anyway. It would placate existing phone OEMs and serve as a Skunkworks "what do we do if the OEMs abandon us" project.
It's also a huge opportunity for Microsoft to build support for the winphone platform off their popular and functional consumer ecosystem in the XBox/Live/Marketplace/Content Deals/etc.
And with Nintendo potentially forcing the "second-screen" configuration, Microsoft needs to have a more-integrated first-party solution than even their current attempt.
Anyway, the thing I haven't seen anyone consider is: whether the device being 'locked down' in the Entertainment/Devices group is more an iPod Touch competitor -- skewed toward gaming -- than iPhone.
That would make sense to me anyway. It would placate existing phone OEMs and serve as a Skunkworks "what do we do if the OEMs abandon us" project.
It's also a huge opportunity for Microsoft to build support for the winphone platform off their popular and functional consumer ecosystem in the XBox/Live/Marketplace/Content Deals/etc.
And with Nintendo potentially forcing the "second-screen" configuration, Microsoft needs to have a more-integrated first-party solution than even their current attempt.