"Popular" information, evidenced by web traffic for example, may be important for so-called "tech" companies seeking to profit from intermediating access to free, public information, i.e., acting as a middleman. The information may be valuable to the so-called "tech" company middleman for purposes of supporting data collection, surveillance and online advertising services
However, the so-called "tech" company does not determine the value of the information to others. For example, a small group of people may find information on a web page to be valuable for their individual purposes. The web page may receive little traffic. The amount of traffic does not determine the value of the information to the small group
But it can also mean "popular"
https://en.wiktionary.org/wiki/relevant
"Popular" information, evidenced by web traffic for example, may be important for so-called "tech" companies seeking to profit from intermediating access to free, public information, i.e., acting as a middleman. The information may be valuable to the so-called "tech" company middleman for purposes of supporting data collection, surveillance and online advertising services
However, the so-called "tech" company does not determine the value of the information to others. For example, a small group of people may find information on a web page to be valuable for their individual purposes. The web page may receive little traffic. The amount of traffic does not determine the value of the information to the small group