That's exactly what anyone wanting to save face would say though.

> they don't anyone British jailed. The UK landing page straight up says 'use Tor'.

There's a contradiction here: if you want to protect British citizens from being jailed for accessing a website then you should tell them not to use your website, not “use an alternative way to connect", because that will still get people to jail if they get caught by other means (I don't think you can, in fact be jailed for accessing a website in the UK in the first place).