What I take from this post is that the author is seeing a growing ego problem, with makers using too much time and energy broadcasting their accomplishments instead of letting their work stand for itself.

However this ego problem has always existed in all industries, not just from makers. From finance types to the over-important auditor, the marketing intern and even in the service industry, ego's are abound.

What maybe the difference is that tech makers have never in history had easier more accessible methods to express their thoughts to a larger audience.