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Re:We Need a Warby Parker for Mattresses by marklabedz on Friday September 14, 2012 @05:07PM (#4523967)
Yes, that's a good way to look at it. Its really important to recognize the crux of rscale's point though - you have to render the high barriers to entry condition false. If you can't figure out how to enter, the remaining conditions don't really matter.

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