I agree that the source won't be a reason for not calling it toothpaste, but I wouldn't be surprised if it's not called toothpaste anyway - that's a term they're using now as it makes it easy for people to imagine what they're talking about, but dentists don't call every type of gel/stuff that they apply to teeth "toothpaste", and as this will be about targeting repair rather than daily cleaning I suspect it will get a new name.

I meant colloquially.