Re:Nokia Faked Its New Lumia 920 PureView Ad
by chime on Wednesday September 05, 2012 @11:45PM
(#4482758)
How is this different from fast food ads with plastic burgers and salads? Or car ads with custom rigs. Or cleaning product ads that compare brand X vs Y? It is pretty much a given that making ads requires a certain amount of theatrics. The goal is to show how the potential features make your life better, not rigorous proof of actual usage.
[ Parent
| on HN ]
Re:Nokia Faked Its New Lumia 920 PureView Ad
by damian2000 on Wednesday September 05, 2012 @11:51PM
(#4482767)
I think there's a difference when they use it as a selling point like this optical image stabilization feature. McDonalds food ads for example still use the same raw ingredients but go to extreme lengths to get the presentation nice.
Re:Nokia Faked Its New Lumia 920 PureView Ad
by wallywax on Wednesday September 05, 2012 @11:59PM
(#4482784)
Fast food ads do not use plastic food, at least in the US. Yes, it is carefully styled, but it is real food.
Re:Nokia Faked Its New Lumia 920 PureView Ad
by mbreese on Thursday September 06, 2012 @12:16AM
(#4482820)
McDonald's Canada (Quebec?) posted a video a while back that showed exactly how they turn the same raw ingredients for a burger into the one you see on TV. Short story - its amazing what you can do when you take 20 minutes to style the burger as opposed to 3 to make it in the restaurant. But, it's the same food.
Re:Nokia Faked Its New Lumia 920 PureView Ad
by ekianjo on Thursday September 06, 2012 @12:56AM
(#4482900)
Not sure if you can call it the same food per se, since it's not the same quality (as in visual quality) as what you buy. It's like saying you can improve the looks of a car by putting a greasy glossy finish on it, while the one you buy looks faded. Basically there are steps in the process MISSING in the product you are buying.