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A comment on 37signals invests in The Starter League. Parent comment

Re:37signals invests in The Starter League by choxi on Tuesday September 04, 2012 @11:35AM (#4475003)
It sounds like they're profitable and I thought 37S was a proponent of slow growth, no hostility intended but I'm confused about the goals of 37S and Starter League with this agreement. Presumably if its an equity investment you expect some kind of liquidation down the road right?
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Re:37signals invests in The Starter League by jasonfried on Tuesday September 04, 2012 @11:40AM (#4475026)
No liquidation, no. Financially we'll participate in the distributions (The Starter League is an LLC) as long as the company is profitable. But this is way more than that - this is an investment in helping other people learn and for us to become better teachers. The returns from that will be far greater than the financial returns.
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Re:37signals invests in The Starter League by pirateking on Tuesday September 04, 2012 @12:20PM (#4475185)
Major respect for that attitude - short sightedness is toxic. This is investment and education done right.
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