There's a lot of similarities to scamming and marketing. In particular, they both have essentially the same desire for well-designed messages.

It's not a good system if it's hard to differentiate. We should be encouraging making money by providing meaningful value to the people buying the product. To get those things aligned. I think we engineers can play a role too. While not having the ultimate decision I think speaking up and just pushing here and there to prioritize product quality over profits goes a long way. In the long run, I think quality and profits are usually aligned, though I think rarely in the short term