I do. And I remember exposes of the media business circa the 1970s that point out the synergistic relationship between subscriptions and ads, such as Ben Bagdikian pointing out that subscription revenue subsidized ads in daily papers or the fact that magazines like Vogue received much more revenue from advertising than subscriptions but wouldn't be viable if they were free because paying for a subscription qualified you as a consumer.

Lately the folks at my gas station have hit me up for a conversation whenever I was looking at newspapers, usually it is about how shocking it is how little paper you get in local papers for $2.50 or more. There are the funnies and the DBA listings and front-page articles about some chain store that isn't in our town going out of business. They don't bother to send reporters to public meetings like they did 25 years ago, and if there is a local election you might have to wait 36 hours after the results are posted by the board of elections. (Used to be a reason why I bought a paper)

Contrast that to the N.Y. Times which costs $6 or so but is a beast in terms of size (small print too!) although I'd say a lot of the content is vacuous.