> Even if you never go to McDonalds at home, visit the McDonalds on your travels.

Eh?

> If you detect slightly more people moving in one direction over another, follow them. If you keep following this “gradient” of human movement, you will eventually land on something interesting—a market, a parade, a birthday party, an outdoor dance, a festival.

Or, y'know, a train station or something.

I'm slightly unsure whether this is parody or not.

The McDonalds part isn't as weird as it sounds. Almost anywhere outside the US, it's very different and usually much better, and they redesign portions of the menu for the local cuisine (e.g. there's teriyaki burgers and fillet-o-shrimp in Japan, a lot of veg options in India). I wouldn't make it a priority, but it's really interesting to see at least and not an expensive or long sidetrip. It's definitely a more "American" perspective, but there's a good reason.

almost all McDonalds in my country (not US) are boring and have nothing scream about my country.