Yep, resume-driven development. I remember at a previous company a small group of people pushed a Go rewrite to speed everything up. The serious speed improvements came from re-architecting (elimination of a heavy custom framework, using a message queue instead of handling requests synchronously etc). They would have been better off fixing the original system so that everything could benefit from the improvements, not just the tiny bits that they carved off.

Then the next annual report talked about improved scalability because of this amazing technology from Google.